About Next Step Advertising

Bio

Renee is a seasoned media professional with over 30 years of experience in broadcast and strategic marketing planning. With a proven track record of success, Renee has developed and executed effective marketing strategies that drive results. Her extensive background in broadcast media has given her a unique understanding of the ever-changing media landscape, allowing her to stay ahead of the curve and adapt to new trends and technologies. Renee's expertise includes marketing planning, campaign development, and team leadership, making her a valuable asset to any organization. She is a forward-thinking and innovative professional dedicated to delivering high-impact solutions that exceed expectations.

Bio

Alyssa has worked to build Next Step Advertising for the last 17 years. She began her career in media sales 21 years ago and has experience in media planning, media buying, commercial production, digital advertising, and accounts payable/receivable. Alyssa currently works as Next Step’s director of operations, wearing many different hats behind the scenes.

Bio

Jaci Braun is a 22-year veteran of the marketing industry and has spent the last 15 years at Next Step Advertising. She is a respected and dedicated marketer, media marketer, and media partner to her extensive list of clients. Jaci started her career in radio and television media sales, a skill that has allowed her to transition into her own media strategy business. She has a keen ability to negotiate with vendors from a peer perspective, and any value-added benefits are happily passed along to Jaci's clients to enhance ROI and budget efficiency.

Jaci has a passion for social and digital media, investing in continuous education, and staying up-to-date with trending marketing techniques. Her niche markets of expertise include state government and associations, as well as a continued dedication to the small businesses.

Bio

Leslie Mayo, a 25+ year veteran of the marketing industry, is a respected and dedicated marketing and media partner to her extensive list of clients. Her career began in radio and television media sales, and those skills have enabled her to transition into her own media strategy business. She brings a unique ability to negotiate with vendors from a peer perspective. Her unwavering passion for social and digital media sets Leslie apart, and she demonstrates her enthusiasm and commitment to her work by continually investing in education and trending marketing techniques.

Leslie's niche markets of expertise include home improvement categories and nonprofits, as well as a continued dedication to small businesses.

Bio

Kelli Conger has been a media professional as a buyer and media director for 40 years, working primarily with traditional media including TV, radio, and out-of–home. She has successfully planned and implemented media campaigns for various industries while navigating the evolving media landscape. Kelli has a savvy understanding of budgets, audiences, and negotiating for optimal placement to reach target audiences effectively. Her reputation of fostering productive working relationships with vendors has benefited all clients.

Bio

Stacy has been in the radio business for over 25 years. Stacy has trained under Chuck Mefford and brings expertise in the branding system Brandsformation, which she has used with many clients in central Iowa. She’s excited to bring these skills with her to Next Step Advertising. Stacy also has a background in print and design and is ready to help your business stand apart from the rest.